When we welcomed Jack Ginnivan as an Australian ambassador, we weren’t just adding another name to our roster - we were making a statement about where Reebok is headed in running, training, and perhaps, once again, football. Jack represents the new generation of athlete: unapologetic, hard‑working, and unwilling to fit neatly into one box, and that makes him the perfect fit for our brand.
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Why Jack is a Reebok athlete
At Reebok, our purpose is to empower movement - across codes, communities, and every level of athlete. Jack lives that every day. His game is built on effort, repeat speed, resilience, and a willingness to do the work when nobody’s watching, which mirrors how we design our footwear and apparel: for real performance, not just the inevitable highlight moments.
Jack also brings a fearless personality that resonates with fans who see sport as more than a scoreboard. His authenticity, individuality, and ability to spark conversation align with our belief that sport and style are deeply connected, and that the athletes who move culture are the ones willing to be themselves on and off the field.
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Elevating our running journey
Running is evolving, and so are we. Today’s runners split their time between the treadmill, the street, and the gym, and our FloatZig franchise and broader running range are built precisely for that modern routine. By pairing Jack’s training reality with this technology – from tempo runs to off‑legs conditioning – we can show exactly how our running shoes support high‑intensity, high‑mileage work.
Our latest innovations, like FloatZig Tread and FloatZig Double, are designed to maximise comfort, energy return, and stability across different running environments. When Jack laces up for pre‑season conditioning or in‑season maintenance, his story brings those features to life, helping runners see Reebok as a serious performance option, whether they are chasing a PB or building their fitness for game day.
Strengthening our leadership in training
Training has always been Reebok’s home ground. With silhouettes like Nano Gym and Nano X5 Edge, we build footwear that can move from the treadmill to the floor to the rack without missing a beat. That mixed‑modal versatility is exactly how elite footballers like Jack prepare - lifting heavy, moving fast, jumping, cutting, and grinding through high‑intensity blocks.
The Nano Gym, for example, is engineered as the official shoe of the gym, with flex grooves, an external heel clip, zoned ventilation, and cushioning built for cardio, strength and HIIT sessions in one shoe. Showcasing Jack’s preparation in Nano and Nano Gym lets us demonstrate why our training products are trusted by serious athletes.
Heritage reborn
Reebok has a long history in performance sport, and Australia’s football codes are a vital part of that future. Partnering with Jack is our first step in building a new chapter in football – one that starts in the gym, on the track, and in the everyday work behind the scenes.
Through Jack, we can re‑enter the football conversation authentically: not by jumping straight to the boot, but by owning everything that gets a player ready to run out on game day – from running shoes to training footwear and apparel. As this partnership grows, it opens the door to deeper connections with football at all levels, from grassroots to the elite stage, built on a foundation of credible performance and genuine commitment to the code.
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Future forward
Jack Ginnivan is more than a face for Reebok; he’s a partner in where we’re going next. His profile amplifies our ambitions across different product categories and helps us chart a long‑term journey back into football in Australia. Together, we’re here for the work - every lift, every run, every session and for what that work makes possible when the bright lights come on.
